Remarketing targets the people that visit your website but didn't convert. This means that during a small window of time your ads can target these people across google and social media when the right tools are in place. Remarketing on average brings 1-6% of previous website visitors back to your site. This website traffic is generated through the strategic placement of advertisement specific to your product or service; keeping your company in mind.
It allows you to target your perfect demographic without the need to do anything. As long as your strategy is properly setup, software tools do the rest.
Talk to Media Booth™ today about what remarketing can do for your business.
Remarketing is especially beneficial for eCommerce, as ads will be shown based on a product a visitor has viewed or a variety of products of your choosing.
Thanks to the installation of a Facebook Pixel onto your website the visitor is tracked. This data is then utilised by us to build a campaign around the interests of the visitor.
Track your customers down to the Pixel
Have you ever visited a website, and wondered why your social media sponsored ads and website display ads all of a sudden start displaying that same companies merchandise or service? No, it’s not magic, it’s remarketing at work. Having a dedicated strategy means that you can follow your potential customers and pop up on their social media or searches even when they may not be searching your business.
Keep them coming back for more.
When you work with us, we track the products they show the most interest in and display them on other websites as banner ads. This increases your chances at converting that warm lead as we only target consumers who've visited your website. Remarketing is subtle, meaning your target audience won't find it annoying, but you'll just keep popping up enough to keep your business in their thoughts.